Struggling to find the perfect influencer marketing solution?
Skeepers might be a popular choice, but it's not the only option available.
Looking for a wider range of features, more transparent pricing, or a platform focused on a specific niche? You've come to the right place.
This article explores 12 powerful alternatives to Skeepers, each catering to different needs and budgets.
We'll explore their key features, pricing structures, and unique strengths to help you choose the ideal platform to elevate your influencer marketing campaigns.
Dive in and discover the best fit for your brand!
Skeepers - The Overview
Skeepers is a marketing platform offering a suite of tools to bolster customer engagement rate and brand awareness.
They help businesses leverage user-generated content at scale, focusing on two key areas:
Influencer Marketing: Skeepers connects brands with a community of over 100,000 pre-vetted micro and nano-influencers for campaign creation and execution.
Ratings & Reviews: They facilitate user reviews and feedback collection, allowing brands to integrate these into their marketing efforts.
Skeepers’s pros:
Large influencer network: Access to a vast pool of micro and nano-influencers.
UGC focus: Emphasis on leveraging authentic content from real customers.
Review collection: Enables gathering and utilizing customer feedback.
Skeepers’s cons:
Limited influencer tiers: Focuses primarily on micro and nano-influencers, potentially excluding larger influencers with a wider reach.
Pricing structure: Pricing details are not readily available on their website, potentially limiting transparency.
While Skeepers offers valuable features, users might explore alternatives for reasons like:
Targeting a broader influencer range: Need for platforms that cater to macro-influencers alongside micro and nano options.
Cost considerations: Seeking platforms with clear pricing structures for informed decision-making.
Specific feature requirements: Desire for additional functionalities beyond influencer marketing and review collection.
This lack of access to a wider range of influencers, coupled with potentially limited pricing transparency, can lead users to search for alternatives that better suit their specific marketing needs.
Skeepers Alternative #1 - Showcase
Showcase empowers businesses to harness the power of user-generated content for impactful social media campaigns.
Unlike traditional influencer marketing platforms, Showcase connects you with a curated network of vetted creators specifically skilled in crafting high-performing UGC for platforms like Facebook, Instagram, and TikTok.
This platform streamlines the process by offering advanced search filters to find creators who match your brand and campaign goals perfectly.
Showcase also fosters seamless collaboration through a direct messaging system and ensures secure transactions with an escrow payment system.
With Showcase, you gain access to unlimited usage rights for the generated content, allowing you to leverage it across various marketing channels and maximize your brand's reach.
Key features:
Vetted creator network: Access a pre-selected group of creators who excel in UGC production, potentially reducing time spent on finding suitable partners.
Advanced search filters: Refine your search based on factors like language, location, and content category to find creators perfectly aligned with your campaign goals.
Direct communication: Collaborate directly with creators through an integrated chat system, facilitating feedback exchange and ensuring a smooth content creation process.
Secure payment system: Payments are held in escrow and released to creators only upon your approval of the final content, minimizing risk and ensuring quality.
Unlimited usage rights: Utilize the generated content across various marketing channels, including paid ads and organic social media posts.
Who is Showcase for?
Small to mid-size businesses: Ideal for companies seeking high-quality UGC content for their social media campaigns without the complexities of influencer marketing.
Brands focused on specific regions: Showcase allows creators to be targeted based on location, potentially reaching a more geographically relevant audience.
Pricing plans
Showcase utilizes a transparent pricing model. Each creator's pricing is clearly displayed on their profile, allowing businesses to make informed decisions based on their budget and campaign requirements.
How does Showcase outperform Skeepers?
While Skeepers focuses on influencer marketing with a broader range of campaign types, Showcase offers unique advantages:
Focus on UGC: Tailored specifically for creating high-performing social media content directly through creators, potentially leading to more engaging and relatable advertising.
Pre-vetted creator network: Saves time and resources by offering a curated pool of skilled creators.
Transparent pricing: Provides upfront information about creator fees, allowing for better budget planning.
Secure payment system: Protects businesses from financial risks associated with content creation.
Additional Notes:
Showcase caters to businesses seeking a comprehensive approach to acquiring high-quality UGC content for their social media campaigns. While it might not be a direct substitute for Skeepers' influencer marketing functionalities, it offers a valuable alternative for brands leveraging user-generated content.
Skeepers Alternative #2 - GRIN
GRIN positions itself as the #1 Creator Management Platform, specifically designed to empower brands in the creator economy.
They focus on fostering authentic relationships with content creators, enabling effective influencer marketing campaigns.
Key features:
Discovery & Management: GRIN boasts a vast network of creators, categorized and searchable based on demographics, interests, and audience reach.
Campaign Management: Streamline the influencer marketing process from initial outreach to performance tracking and reporting.
Content Collaboration: Facilitate seamless communication and content creation workflows between brands and creators.
Performance Measurement: Gain insights into campaign effectiveness through detailed analytics and reporting.
Ecommerce Integration: Connect influencer marketing efforts directly with sales channels for measurable ROI.
Ideal for:
Mid-size and Enterprise Businesses: Ideal for companies with established influencer marketing programs seeking advanced features and scalability.
Ecommerce Businesses: The platform's integration with online stores allows effective product promotion and sales tracking through influencer relationships.
Marketing Agencies: Agencies managing influencer campaigns for multiple clients can benefit from GRIN's efficient workflow and reporting tools.
Pricing:
GRIN employs a custom quote pricing model. This indicates the cost is determined based on specific needs and campaign size, potentially requiring direct contact with their sales team for details.
Advantages compared to Skeepers:
Wider Influencer Reach: Access to a broader range of creators, including macro-influencers, alongside micro and nano options.
Advanced Campaign Management: Provides a comprehensive suite of tools for managing complex influencer marketing campaigns.
Ecommerce Integration: Enables direct connection between influencer marketing and sales, fostering measurable return on investment.
Additional Notes:
While GRIN might have a less transparent pricing structure compared to Skeepers, its focus on a wider range of creators, advanced functionalities, and scalability make it a compelling alternative for businesses seeking a more comprehensive influencer marketing solution.
Skeepers Alternative #3 - Bazaarvoice
Bazaarvoice extends beyond just influencer marketing, offering a comprehensive customer experience management (CEM) platform.
Their solutions encompass various aspects of online brand advocacy, empowering businesses to leverage the power of customer-generated content.
Key features:
Net Promoter Score (NPS) & Reviews: Capture customer sentiment through NPS surveys and facilitate real review collection across various touchpoints.
Social Listening & Insights: Monitor brand mentions and online conversations to understand customer sentiment and identify areas for improvement.
UGC Management: Curate and showcase authentic customer content like reviews, photos, and videos across marketing channels.
Influencer Marketing: Connect with a network of pre-vetted influencers to amplify brand messaging and drive product awareness.
Analytics & Reporting: Gain insights into customer behavior, track campaign performance, and measure the impact of UGC on conversions.
Ideal for:
Mid-size to Large Businesses: Ideal for companies aiming to leverage user experience across all aspects of their business strategy.
Retail & E-commerce: Specifically suited for businesses looking to enhance product discovery and online reputation through consumer reviews and UGC.
Pricing:
Similar to GRIN, Bazaarvoice employs a custom quote pricing model. They offer consultations to understand your specific needs and tailor a solution with corresponding pricing.
Advantages compared to Skeepers:
While Skeepers focuses primarily on influencer marketing, Bazaarvoice offers a wider range of functionalities:
Multi-faceted approach: Addresses various aspects of customer experience beyond just influencer relationships.
Advanced Analytics & Reporting: Provides in-depth insights into customer behavior and the effectiveness of UGC efforts.
Social Listening: Enables proactive brand reputation management and identification of customer concerns.
Focus on Reviews & NPS: Prioritizes capturing valuable customer feedback and measuring brand loyalty.
Additional Notes:
While the lack of transparent pricing might be a hurdle compared to Skeepers, Bazaarvoice's extensive feature set, focus on authentic consumer experiences, and advanced analytics make it a strong alternative for businesses seeking a comprehensive approach to customer engagement and brand advocacy.
Skeepers Alternative #4 - Upfluence
Upfluence positions itself as a leading comprehensive influencer marketing software, offering a suite of tools designed to streamline influencer discovery, campaign management, and performance measurement.
Key features:
AI-powered influencer discovery: Leverage advanced algorithms to find relevant creators across various social media platforms based on your campaign goals and target audience.
Campaign management: Manage influencer outreach, negotiate contracts, and track campaign progress within a centralized platform.
Content creation & approval: Collaborate with creators on content briefs, ensure brand alignment, and approve content before publication.
Performance measurement: Track key metrics like user engagement, reach, and conversions to measure campaign effectiveness and optimize future strategies.
Reporting & analytics: Gain data-driven insights into campaign performance and influencer ROI through comprehensive reports.
Ideal for:
Small businesses: Provides a user-friendly platform for businesses starting with influencer marketing.
Mid-size businesses: Ideal for companies seeking a scalable solution to manage growing influencer marketing programs.
Large enterprises: Offers robust features to handle complex campaigns with multiple influencers across various regions.
Pricing:
Upfluence utilizes a tiered pricing structure with varying plans based on features and campaign management capabilities. This provides more transparency compared to Skeepers' custom quote model.
Advantages compared to Skeepers:
Upfluence surpasses Skeepers in several ways:
AI-powered influencer discovery: Provides a more efficient way to find relevant creators based on specific campaign requirements.
Scalable campaign management: Suited for businesses of all sizes, with features to handle complex influencer programs.
Transparent pricing: Offers tiered pricing plans with clear costs associated with each feature set.
Data-driven approach: Provides comprehensive reporting and analytics to measure campaign success and optimize influencer marketing strategies.
Additional Notes:
Upfluence's focus on AI-powered discovery, scalable campaign management, and transparent pricing makes it a strong alternative for business experts seeking a comprehensive and data-driven approach to influencer marketing, addressing the limitations of Skeepers in these areas.
Skeepers Alternative #5 - #paid
#paid focuses on facilitating brand partnerships with creators specifically for amplifying user-generated content (UGC) across various marketing channels.
They connect businesses with creators and enable the repurposing of high-performing content for out-of-home advertising, print media, and even in-flight entertainment.
Key features:
Creator marketplace: Discover and connect with a network of creators who can produce high-quality content aligned with your brand.
Campaign management: Manage the entire content creation process, including briefs, approvals, and rights management.
Content distribution: #paid offers unique distribution channels beyond social media, reaching audiences through diverse mediums like billboards and airplane entertainment systems.
Performance tracking: Track the reach and engagement of your repurposed UGC campaigns.
Content measurement: #paid provides insights into the effectiveness of your campaigns in driving brand awareness and potential conversions.
Ideal for:
Brands of all sizes: Suitable for businesses seeking to leverage influencer marketing and user-generated content (UGC) in their campaigns.
Creators: Provides a platform for content creators to connect with brands and monetize their content.
Pricing:
Similar to Skeepers and other platforms mentioned, #paid utilizes a custom quote pricing model. They offer consultations to understand your specific needs and tailor a solution with corresponding pricing.
Advantages compared to Skeepers:
Content distribution focus: #paid goes beyond just influencer marketing, offering functionalities to repurpose high-performing content across diverse marketing channels.
Potentially wider reach: By facilitating collaboration with creators of various sizes, #paid might offer access to a broader audience compared to Skeepers' focus on micro and nano-influencers.
Additional Notes:
While #paid might share the lack of transparent pricing with Skeepers, its emphasis on unique distribution channels, campaign management features, and targeted content repurposing differentiates it as an alternative for brands seeking to extend the reach and impact of their UGC beyond the social media realm.
Skeepers Alternative #6 - Captiv8
Captiv8 is an end-to-end influencer marketing platform that offers a comprehensive suite of tools to manage the entire influencer marketing lifecycle.
They emphasize data-driven campaign creation, seamless creator collaboration, and performance measurement.
Key features:
Influencer discovery & management: Find and connect with a large pool of creators across various tiers, from micro-influencers to established figures.
Campaign management: Manage every step of your influencer campaign, from briefing creators to tracking performance metrics within a centralized platform.
Content creation & amplification: Captiv8 assists with content ideation, briefing creators, and even offers paid media options to boost the reach of influencer posts.
Performance tracking & analytics: Gain insights into campaign effectiveness, including reach, user engagement, and ROI analysis.
Payments & affiliate marketing: Simplify influencer payments with flexible options and integrate affiliate marketing functionalities for additional revenue streams.
Ideal for:
Small businesses: Provides user-friendly tools for business owners venturing into influencer marketing.
Mid-size businesses: Offers a scalable solution for managing growing influencer programs.
Large enterprises: Accommodates the needs of complex campaigns with multi-channel content creation and distribution.
Pricing:
Captiv8 offers tiered pricing plans with varying features and campaign management capabilities, providing more transparency compared to Skeepers' custom quote model.
Advantages compared to Skeepers:
While both platforms offer influencer marketing solutions, Captiv8 holds certain advantages:
Data-driven approach: Captiv8 emphasizes data analysis to optimize campaign performance and identify high-performing creators.
Content amplification options: Provides built-in tools for boosting influencer content reach through paid media strategies.
Flexible payment solutions: Offers various payment options with global currency support, streamlining the creator payment process.
Additional Notes:
Captiv8's emphasis on data-driven insights, streamlined payments, agency support, and scalability positions it as a compelling alternative for businesses seeking a comprehensive and adaptable influencer marketing solution.
Skeepers Alternative #7 - Sprinklr Social
While not strictly an alternative platform, Sprinklr Social is a module within the broader Sprinklr CXM platform.
It offers a powerful suite of social media management functionalities that can address needs beyond the scope of Skeepers.
Key features:
Social listening & engagement: Monitor brand mentions, track industry trends, and engage with customers directly across various social media platforms.
Content management & publishing: Schedule and publish social media posts, manage content calendars, and collaborate with teams for efficient content creation.
Social advertising: Create, manage, and optimize social media ad campaigns to reach targeted audiences and achieve specific marketing goals.
Community management: Build and nurture brand communities through social media engagement, responding to comments and messages, and fostering customer loyalty.
Analytics & reporting: Gain comprehensive insights into social media performance, measure campaign effectiveness, and track key metrics like reach, engagement, and sentiment.
Ideal for:
Mid-size to large businesses: Ideal for companies with established social media presences requiring advanced management and analytics functionalities.
Pricing:
Similar to the overarching Sprinklr platform, Sprinklr Social utilizes a custom quote pricing model.
Advantages compared to Skeepers:
While Skeepers focuses primarily on influencer marketing, Sprinklr Social offers a broader range of functionalities:
Social listening & monitoring: Provides in-depth insights into brand sentiment and audience engagement beyond just influencer marketing.
Community management tools: Facilitates direct communication with followers and fosters a stronger brand-customer relationship, increasing customer loyalty.
Social advertising capabilities: Allows for creating and managing targeted social media ad campaigns to reach a wider audience.
Advanced analytics & reporting: Offers comprehensive data and buyer insights into the overall performance of your social media strategy.
Additional Notes:
Sprinklr Social's extensive feature set and focus on comprehensive social media management make it a compelling alternative for businesses seeking a holistic approach to their social media presence and customer engagement. It's crucial to note that Sprinklr Social is part of a larger, potentially more expensive platform, making it a better fit for companies with the resources to handle a comprehensive CXM solution.
Skeepers Alternative #8 - impact.com
While Skeepers focuses primarily on influencer marketing, impact.com positions itself as a broader partnership management platform.
They cater to various partnership types, including traditional affiliate programs, influencer marketing, content creators, B2B collaborations, and more.
Key features:
Partnership discovery & management: A vast network allows you to connect with a diverse range of partners, from individual influencers to established media outlets and B2B brands.
Campaign management: Streamline the entire campaign lifecycle, including partner recruitment, performance tracking, and commission payouts within a single platform.
Performance tracking & analytics: Gain insights into the effectiveness of your partnerships, track key metrics like sales generated and ROI, and optimize future collaborations.
Multi-channel support: Integrate impact.com with your existing marketing channels like email and CRM for a unified workflow.
Fraud prevention & security: Built-in basic features help ensure the legitimacy of partnerships and protect against fraudulent activity.
Ideal for:
Mid-size to large businesses: Ideal for companies with established or growing partnership programs requiring comprehensive management functionalities.
Agencies & marketing teams: Provides a centralized platform to manage various client partnerships across different industries.
Pricing:
Impact.com utilizes a tiered pricing structure with varying plans based on features and the number of managed partnerships. This offers more transparency compared to Skeepers' custom quote model.
Advantages compared to Skeepers:
Wider range of partnership types: Goes beyond just influencer marketing and encompasses diverse partnerships like B2B collaborations and content creators.
Advanced performance tracking & analytics: Provides in-depth insights into the overall effectiveness of your partnership program and individual partner performance.
Multi-channel integration: Connects with your existing marketing tools for a seamless workflow and data exchange.
Focus on security & fraud prevention: Offers built-in features to mitigate risks associated with partnerships.
Additional Notes:
Emphasize that while impact.com offers a robust solution, exploring alternatives like the ones previously mentioned (GRIN, Bazaarvoice, etc.) might be beneficial for businesses seeking specific functionalities beyond traditional partnership management.
This approach ensures that impact.com remains acknowledged as a Skeepers alternative while highlighting the existence of other relevant options with a focus on their unique strengths.
Skeepers Alternative #9 - Afluencer
Afluencer positions itself as an influencer marketing platform offering a suite of tools to connect brands with creators.
They claim a focus on high-engagement influencers and facilitating a streamlined collaboration process.
Key features:
Influencer discovery: Search for and connect with creators across various social media platforms.
Campaign management: Manage communication with influencers, track campaign progress, and monitor performance metrics.
Content creation tools: Offer basic content creation tools like briefs and mood boards.
Analytics & reporting: Provide actionable insights into campaign performance, including reach and engagement rates.
Marketplace: Explore a marketplace where brands can post collaboration opportunities and influencers can apply.
Ideal for:
Small businesses: This user-friendly platform is ideal for businesses starting their influencer marketing journey with a focus on micro and nano-influencers.
Mid-size businesses: Can leverage Afluencer for managing campaigns with a wider range of micro and nano-influencers.
Pricing:
Afluencer offers a freemium model with limited features. Upgraded plans with advanced functionalities require contacting their sales team for custom quotes.
Advantages compared to Skeepers:
Afluencer directly competes with Skeepers in several aspects:
Similar target audience: Both cater to businesses seeking micro and nano-influencers.
Core functionalities: Both offer influencer discovery, campaign management, and basic performance tracking.
Additional Notes:
Choosing between Afluencer and Skeepers might depend on specific needs. Afluencer's freemium model and focus on micro-influencers could be attractive for businesses starting out. However, businesses seeking a wider range of creators or more advanced features might consider alternatives like GRIN or Upfluence.
Skeepers Alternative #10 - Later
While Later isn't solely an influencer marketing platform like Skeepers, it offers influencer marketing functionalities as part of its comprehensive social media management suite.
Later allows businesses to schedule and publish social media posts, analyze performance, and manage interactions across various platforms.
Key features:
Influencer discovery & marketplace: Search and connect with a network of pre-vetted influencers directly through Later.
Campaign management: Manage influencer outreach, track campaign progress, and analyze performance metrics within the Later platform.
Content collaboration tools: Facilitate communication and content approval workflows between brands and influencers.
Built-in social media scheduling: Schedule and publish influencer-generated content alongside your regular social media posts for a cohesive approach.
Basic performance analytics: Gain valuable insights into reach, engagement, and website traffic driven by influencer campaigns.
Ideal for:
Small to mid-size businesses: Ideal for businesses with existing social media management needs who want to incorporate influencer marketing without the burden of a separate platform.
Social media managers: Provides social media professionals with additional tools to manage influencer relationships alongside their regular social media tasks.
Pricing:
Later Influence operates on a tiered pricing structure based on the features offered. This provides more transparency compared to Skeepers' custom quote model.
Advantages compared to Skeepers:
Integrated social media management: Combines influencer marketing functionalities with Later's core social media management tools, streamlining workflow for social media teams.
Focus on relationship building: Emphasizes finding the right creator fit and fostering genuine connections, potentially leading to more successful collaborations.
Additional Notes:
While Skeepers offers a wide range of influencer options, Later Influence integrates seamlessly with existing social media management workflows, making it a compelling choice for businesses already using Later. However, companies requiring a wider creator pool or advanced campaign management features might benefit from exploring other alternatives mentioned earlier.
Skeepers Alternative #11 - Brandbassador
Brandbassador goes beyond just influencer marketing.
It positions itself as a community marketing platform that empowers businesses to leverage the power of their customer base to amplify brand awareness and drive sales.
Key features:
Community building: Create a dedicated brand ambassador program where customers can sign up and participate in various marketing activities.
Mission creation & distribution: Design engaging "missions" for your ambassadors, such as social media posts, product reviews, or referrals, and incentivize participation with rewards.
Content generation: Enable brand ambassadors to create authentic user-generated content (UGC) that can be used in marketing campaigns.
Performance tracking & analytics: Track the effectiveness of your ambassador program by analyzing key metrics like reach, engagement, and sales conversions.
Reward management: Offer various rewards, such as discounts, commissions, or exclusive merchandise, to incentivize brand ambassador participation.
Ideal for:
Ecommerce businesses: Ideal for companies seeking to leverage the power of their customer base to drive brand advocacy and online sales.
Brands with established customer loyalty: Well-suited for businesses with a strong existing satisfied customer base that can be effectively mobilized as brand ambassadors.
Pricing:
Brandbassador utilizes a tiered pricing structure with varying plans based on features and the number of brand ambassadors. This provides more transparency compared to Skeepers' custom quote model.
Advantages compared to Skeepers:
Focus on customer base: Leverages the power of existing customers as brand advocates, fostering a sense of community and loyalty.
Engagement through missions: Creates interactive campaigns that incentivize customer participation and UGC creation.
Reward system: Motivates brand ambassadors through various rewards, driving program engagement.
Additional Notes:
While Skeepers focuses on influencer discovery and campaign management, Brandbassador offers a brilliant approach. It's a valuable alternative for businesses seeking to activate their satisfied customer base and leverage their network for brand promotion. However, companies requiring a dedicated influencer marketing solution might find other options like GRIN or Upfluence more suitable.
Skeepers Alternative #12 - Intellifluence
Intellifluence boasts a network of pre-vetted influencers, potentially streamlining the outreach process compared to Skeepers' broader influencer pool.
Their integrated payment system ensures influencers are compensated after completing work, potentially reducing the risk of payment disputes.
Intellifluence offers functionalities beyond influencer discovery and campaign management, including tools for content creation and review collection.
Key features:
Influencer discovery: Connect with a network of over 200,000 pre-vetted creators, potentially simplifying the influencer selection process.
Campaign management: Manage influencer outreach, visual content creation, approvals, and performance tracking within a centralized platform.
Safe payments: The built-in payment system ensures secure and timely compensation for influencers upon completion of work.
Content creation tools: Intellifluence offers tools to collaborate with influencers on content creation, potentially streamlining the process.
While both platforms cater to influencer marketing needs, Intellifluence's focus on a pre-vetted network, secure payments, and additional features makes it a compelling choice for businesses seeking a comprehensive and streamlined solution.
By highlighting Intellifluence's strengths in comparison to Skeepers, you provide a clearer picture of its unique value proposition within the influencer marketing industry.
Conclusion
So, you've explored 12 alternatives to Skeepers!
This article gave you a glimpse into various platforms offering features like influencer discovery, campaign management, and performance tracking. Each has its strengths and caters to specific budgets and needs.
Whether you seek a wider range of creators, transparent pricing, or a platform focused on a particular niche, these alternatives offer something valuable.
While every app brings something unique to the table, Showcase stands out for its focus on high-quality UGC content creation. You get access to pre-vetted creators skilled in crafting engaging social media content, secure payment systems, and the freedom to use the content across various digital channels.
Remember, the best platform depends on your specific business goals and budget. Take your time, consider your needs, and explore the options presented. You're sure to find the perfect fit to take your influencer marketing efforts to the next level!
